Simmons Oneview

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  • Connect to: Simmons OneViewSubscription Database
  • Note:  Simmons OneView is limited to 50 users at a time.
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  • Access Info: Athens Campus Only
  • Contains demographic information about users of specific consumer products including: what they use, income and educational level, what types of media they use, and more.
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Simmons  provides information on consumer usage behavior for all major media, more than 450 product categories and over 8,000 brands.  And it includes in-depth demographic, psychographic, and lifestyle descriptions of all Americans, including the diverse Hispanic/Latino market, with an added sample of 8,000 Hispanics above and beyond the general market survey of 25,000 respondents. Additional Hispanic demographics, language preferences and media.

Related Topics: consumers, demographics, Simmons OneView, Databases, Marketing Databases